You Don’t Need to Go Viral — You Just Need to Be Visible

🤳 Real Talk: Social Media Can Feel Like a Lot

If you've ever stared at your phone thinking:

“Do I have to post again?”You’re not alone.

The truth is, you don’t need to go viral.You don’t need to post every hour.You don’t even need to dance (unless you want to — in which case, I support that 100%).

You just need a simple, repeatable strategy that helps your people find you, trust you, and buy from you.

🧠 What Social Media Is and Isn’t

✅ It’s a visibility tool — not your full-time job

✅ It’s a connection platform — not a popularity contest

✅ It’s part of your funnel — not the whole show

Let’s use it smart, not endlessly.

📅 My Social Content Strategy for Busy Women Who Have a Life

Step 1: Pick 3–4 Main Content Themes

Examples:

• Behind the scenes

• Tips and how-tos

• Inspiration / encouragement

• Client stories / testimonials

• Promotions / lead magnets

Stick with them! Rotate them weekly.

Step 2: Batch Your Content

Block 1–2 hours a week to write 5–7 posts.Use a spreadsheet, a Trello board, or even post-its on your fridge — whatever works.

Pro Tip: Use ChatGPT to help write captions, Reels ideas, and hooks.

Step 3: Schedule or Set Reminders

Use tools like:

• Meta Planner (FB & IG)

• Later or Metricool

• Canva’s Content Scheduler

Or keep it manual with a calendar — just don’t wing it every day.

📸 What Should You Actually Post?

Try this easy weekly rhythm:

Day	Type	Example Caption
Monday	Tip or Quick Win	“Try this Canva hack to boost your next Reel”
Tuesday	Personal / Story	“Why I started my biz at 52…”
Wednesday	Promo or Lead Magnet	“Grab my free Funnel Planning Sheet!”
Thursday	Client Love / Result	“Gemini Salon saw a 10% increase in 2 months”
Friday	Behind the Scenes	“What my real desk looks like today 👀”

📱 You Don’t Need to Be on Every Platform

Pick 1–2 platforms you actually enjoy.For most of your audience, that’s likely:

• Facebook (groups + pages)

• Instagram (posts + Reels)

• Optional: Pinterest or TikTok if it feels fun

💡 Final Thought

You don’t need to go viral. You need to show up consistently with value, heart, and YOU.

Your audience isn’t looking for perfection — they’re looking for connection.

You’ve got this.

📥 Free Resource

Download my “7 Days of Done-for-You Social Posts” to get your week started without the stress.

7 Days of Done-for-You Social Posts.pdf

Download PDF • 69KB